CMDC Media Digest, 2015-2016
CANADIAN MEDIA DIRECTORS COUNCIL 3 The Canadian Media Directors Council is a nonprofit industry body comprised of media agency CEOs representing advertising and media agencies working to enhance the effectiveness of marketing communications in Canada Our mission is to be a leading partner and marcom business adviser to our industry stakeholders by fully leveraging our resources and our sphere of influence to Expose high value opportunities Transform performance markers Solve barriers to better results We are a unique organization internationally in that we are a standalone media agency association focused on serving our client and agency community to ensure that the Canadian marketplace is a transparent and accountable place to do business CMDC MEMBER AGENCIES Carat Cossette Media Dentsu Media Geomedia Inc Havas Media Initiative Jungle Media M2 Universal Maxus MEC Media Dimensions Media Experts Mediactive MediaCom MediaVest Mindshare OMD Pegi Lee Gross and Associates PHD Media Saatchi Saatchi Starcom Time Space Media UM Walker Media ZenithOptimedia ERRORS AND OMISSIONS The contents of the CMDC Media Digest were written by member agencies of the Canadian Media Directors Council with a few expert exceptions While we do our best to provide the most accurate and up to date information occasionally errors or omissions can occur Readers who wish to point out any errors or omissions are urged not to contact Marketing magazine but to email Janet Callaghan president of the CMDC at jsc@ janetcallaghan com Thank you
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